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Proposal Support
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| "If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks." |
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Leo Burnett, Leo Burnett Worldwide Inc. |
To get noticed and win work isn't so difficult, but it takes time and it takes planning. Sometimes though, organisations "wing-it" when they should plan it - and then wonder why they fall over.
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MenTacTion helps people and organisations:
| "Sound advice, when we needed it most. Invaluable." | |
- present propositions more persuasively and with greater impact
- better target sales propositions to the right people on the buyer side
- understand and identify different personality types and their impact on sales presentation outcomes
- adjust their behaviour to trigger positive behaviour by buyers
- manage question and answer sessions more effectively
- properly demonstrate the full breadth of their capabilities
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Having worked on literally hundreds of pitches, MenTacTion knows the things to do to increase the chances of success and the traps to avoid. Things to be aware of and things to beware of :
| Be aware |
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Beware! |
- Understand key needs and answer them
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- Flying in "big-guns" - make sure they are properly briefed and culturally attuned
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- Understand your key messages and build your presentation around them
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- Spending too much time on slide presentations. Simple slides and consistent transitions are best
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- Above all, buyers seek comfort. Give examples of previous similar work
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- Failing to prepare is preparing to fail - rehearse, rehearse, rehearse
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- Work as a team. Rehearse as a team
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- Talking too much about yourself and your organisation
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- Prepare for questions.
Prepare your questions |
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- Focus your language - BIG YOU, little me
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We typically work in one of three ways:
- As adviser to the sales pitch from the start of the process, providing the framework, coaching team members and reviewing materials
- As a workshop facilitator, running a workshop on Effective Sales Pitches for business development teams
- As a sounding board for sales presentations and coach to presenters - helping them hone their pitch and prepare for questions
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To find out more, please contact info@mentaction.co.uk or click here.
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